Smile Club

Terms & Conditions

Version 2026-04-23

These terms set out the agreement between you (the member) and Anele Dental (Anele Clinic, Finch Lodge, Hexgreave Estate, Farnsfield, Nottinghamshire, NG22 8LS). Please read them carefully before joining. By signing up you confirm that you have read and accepted these terms.

1. What Smile Club is

Smile Club is a dental membership plan offered by Anele Dental. It provides a predictable monthly or annual cost for routine preventive dental care and discounts on other treatments at our practice. It is a payment plan, not an insurance policy.

We currently offer three tiers: Smile Essentials, Smile Plus and Smile Elite. Each tier has its own inclusions, discounts and perks, which are published on our Smile Club page.

2. Joining

  • Membership is open to adults aged 18 and over only. Anele Dental is registered with the Care Quality Commission (CQC) to treat adults only and cannot accept children or teenagers as patients or members under any tier.
  • Membership is open to anyone registered, or willing to register, as an adult patient at Anele Dental.
  • You can join online via our website, in-clinic at reception, or at an appointment.
  • You must provide accurate personal information (name, date of birth, address, contact details) and agree to these Terms & Conditions as part of signup.
  • Membership begins on the date we successfully set up your Direct Debit mandate, or on a later start date you request in writing.

3. New Patient Consultation credit

If you are a new patient and you join Smile Club on or before your first consultation, we credit the £120 New Patient Consultation fee against your membership as follows:

  • Annual plans: the £120 is deducted from your first annual payment (e.g. Smile Essentials Annual becomes £130 instead of £250). The credit is applied once and does not carry into future renewal years.
  • Monthly plans: the £120 covers your first several monthly Direct Debits in full. Any remaining balance is applied pro-rata to the following month's payment, with normal monthly Direct Debits resuming thereafter.

The credit only applies when the £120 consultation has been paid. If you join before attending your first consultation, the credit is applied once the consultation has taken place and the fee has been settled.

4. Payments and billing

  • All payments are collected via GoCardless Direct Debit. Bank details are handled securely by GoCardless under the Direct Debit Guarantee — we do not store your bank details.
  • You can choose your preferred billing day (1st to 28th of the month) when setting up your Direct Debit.
  • The first Direct Debit is collected approximately 3–5 working days after signup (subject to GoCardless lead times).
  • We will notify you in writing at least 10 working days before any change to the amount or date of your Direct Debit.

5. Annual plans — renewal and refunds

  • Annual plans are paid upfront for a 12-month term. By joining an annual plan you commit to the full 12 months.
  • The annual payment is non-refundable once the Direct Debit has been collected, except where required by UK consumer law. The UK distance-selling cooling-off period of 14 days applies where signup happens online and no membership benefits have yet been used.
  • GoCardless will send you an automatic reminder before your next annual payment is collected. You may choose not to renew by contacting us in writing at least 30 days before the next scheduled payment.
  • If you do not cancel before renewal, your plan will automatically renew for a further 12 months at the then-current published rate.

6. Monthly plans — 12-month commitment & cancellation

  • By joining a monthly plan you commit to a minimum 12-month membership term, collected via monthly Direct Debit. The 12-month term begins on the day your first Direct Debit is successfully collected.
  • After the initial 12 months your membership continues month-to-month and can be cancelled at any time by giving 30 days' written notice (by email to hi@aneleclinic.co.uk or letter to the practice address). You will continue to receive full membership benefits until the end of the notice period.
  • Early cancellation (within the first 12 months): if you choose to cancel during the initial term, the remaining balance of monthly Direct Debits up to the end of the 12-month term becomes immediately due. We will invoice you for this balance within 7 days of notice. This is because included benefits (e.g. routine exams, hygiene appointments, welcome gift) may already have been delivered ahead of the payment schedule.
  • The 14-day consumer cooling-off period under the UK Consumer Contracts (Information, Cancellation and Additional Charges) Regulations applies to online signups. If you cancel within 14 days of signing up and have not yet used any membership benefits, you will be entitled to a full refund of any payments taken.

7. Failed or missed payments

  • GoCardless will automatically retry failed payments up to three times over approximately 10 working days before reporting the failure to us.
  • After the third failed attempt, your membership will be immediately suspended. Member benefits (including included appointments and treatment discounts) will not be available until the balance is fully cleared. Any benefits already used in the current membership year remain chargeable.
  • We will contact you by phone and email as soon as the first payment fails to help resolve the issue. Missed payments are almost always easy to fix (e.g. expired details, changed bank) — we'd far rather sort it out than suspend your membership.
  • Default on a monthly 12-month commitment: if your membership is terminated due to unpaid Direct Debits during the initial 12-month term, the full remaining balance of the 12-month term becomes immediately due and payable. You will receive an invoice for the outstanding amount, which includes the remaining monthly payments less any refund owed for benefits not yet delivered. This debt remains payable whether or not you continue as a patient at Anele Dental.
  • We reserve the right to pursue unpaid balances through standard debt recovery procedures if necessary, including referral to a debt collection agency. Related reasonable recovery costs may be added to your balance.
  • For annual plans, non-payment of the upfront amount simply cancels the signup — there is no remaining-balance clause for annual members beyond the first successful collection.

8. Changing your plan

  • Upgrades (e.g. Essentials → Plus → Elite) take effect from your next Direct Debit. New benefits apply immediately. The difference in price is applied to the next scheduled payment.
  • Downgrades take effect at your next monthly or annual renewal date.
  • Pauses (e.g. for extended travel, illness, pregnancy) are considered on a case-by-case basis. Get in touch and we will discuss a suitable arrangement.

9. What's included in membership

  • Included items and perks are delivered within the 12-month membership year. Unused allowances (e.g. unused hygiene visits) do not carry over into the next year and no refund is due for any unused benefit.
  • Members-only discounts apply to treatments carried out at Anele Dental only. Treatment recommendations and clinical decisions are made on clinical grounds, never based on membership tier.
  • Your membership does not guarantee that any specific treatment is clinically appropriate — we will only provide treatment that is in your best clinical interest.

10. Referral benefits (Plus & Elite)

  • Plus and Elite members receive a 50% discount on the New Patient Consultation fee (£60 instead of £120) for each adult family member (aged 18 and over) they refer to Anele Dental, subject to the referred patient booking and attending a consultation.
  • Referrals must be adult family members (defined as spouse, partner, parent, sibling, adult child or grandparent) residing at the same address or sharing a family relationship.
  • We cannot accept referrals of anyone under the age of 18, as our CQC registration restricts us to treating adults only.
  • We reserve the right to limit excessive referral activity at our discretion.

11. Your responsibilities

  • Keep your contact and Direct Debit details up to date. You can contact us or update your bank details directly with GoCardless.
  • Attend scheduled appointments or give the practice at least 24 hours' notice to cancel or reschedule. Repeated missed appointments may result in membership termination.
  • Follow reasonable home-care advice given at your hygiene and examination visits.

12. Our responsibilities

  • Provide all included care described in your tier during the membership year, subject to clinical appropriateness.
  • Offer reasonable availability of appointments, with the priority booking benefits described in each tier.
  • Handle your personal data in accordance with our Privacy Policy and UK GDPR.

13. Clinical care and complaints

All clinical care is provided by registered dental professionals at Anele Dental. Clinical decisions always take precedence over membership inclusions. If you have a clinical concern or complaint, please contact us in writing — we follow the NHS Dental Complaints process and aim to respond within 5 working days.

Anele Dental is regulated by the Care Quality Commission (CQC) and registered with the General Dental Council (GDC). Our CQC registration permits treatment of adults aged 18 and over only.

14. Changes to these terms

We may update these terms from time to time. We will notify you in writing (usually by email) at least 30 days before any material change takes effect. If you do not agree to the updated terms you may cancel your membership under Clause 6 (monthly) or choose not to renew (annual).

15. Termination by us

We reserve the right to terminate membership with 30 days' written notice and a full refund of any unused portion of an annual payment if:

  • The patient behaves abusively or inappropriately towards our team or other patients.
  • The patient consistently misses scheduled appointments without reasonable notice.
  • The patient provides materially false information at signup, including false information about age.
  • The practice closes, relocates outside a reasonable radius, or ceases trading.

16. Governing law

These terms are governed by the laws of England and Wales. Any disputes will be subject to the exclusive jurisdiction of the courts of England and Wales.

17. Contact

Any questions, please contact us:

Terms version 2026-04-23. Last updated 23 April 2026. Earlier versions are archived and available on request.